ABOUT US

       

 

 

 

HISTORY

Berzon Group was formed in 2005 as a planning and development consultancy specializing in due diligence analysis and feasibility studies for high-rise projects. The firm quickly developed niche specialties counseling clients on how to cash flow assemblages for future development, how to value-engineer and develop construction programs for architecturally intricate structures (otherwise deemed "unbuildable"), and how to approach projects involving highly complex master planning. Following its successful track record vetting investor prospects, the firm changed its operating model to focus on in-house projects, venturing with investors it previously had advised to pursue development opportunities.

 

FOUNDER

Company founder Justin P. Berzon has advised private investors on deals ranging from condo conversions of historic office towers to land use planning for supertall building sites, with values from $2 million to over $1 billion. Berzon rose to national prominence in 2002 when he conducted a seminal land-use research study on the feasibility of rebuilding the Twin Towers at Ground Zero. Media christened his study the "Standing Tall" alternative plan and featured his research on NBC News, in the New York Post and National Review Online, and on cable television channel Showtime. Berzon remains one of the world's foremost experts on the rebuilding of the former World Trade Center site.

 

Having established himself as an authority on the reconstruction and rebirth of Lower Manhattan, Berzon was tapped by prospective Downtown developers to advise on acquisitions and land use. As a consultant in New York and, later, Chicago, he examined neighborhood, cultural and design trends beyond the basic market factors that contributed to projects' successes, earning investors' praise for identifying the often intangible factors that could make or break large developments. Since the dawn of the most recent real estate boom, Berzon also has overseen a popular online database tracking new construction projects.